Where You'd Feel Like Home
La Maison de Hamra offers luxury furnished apartments where rooms are tailored to meet the specific needs of customers. All apartments are equipped with high-end furniture, plasma TVs, individually controlled heaters and air conditioners, laundry and wifi services. La Maison de Hamra is ideal for individuals or families who want to be in the heart of Beirut. They guarantee you a safe staying and an outstanding hospitality.
Mixing The Old With The New
Over the course of several months, we worked with the client to articulate an identity and image that that was one part urban-irreverent and one part rich, Lebanese hospitality. This delicate balance between bold and old was expressed verbally with the headline. For the typography, we used a font that hints at a relax attitude from an ink-well pen.
The icon in the logo indicated a well protected house relative to the cozy environment that one could enjoy at the hotel.
Making The Most Of The Concierge
Leveraging the above approach, we crafted the mark, language, and identity system for the hotel – creating a presence that is bound to bring some authentic heart-warming cheer to Hamra in the city of Beirut. MC executed the LMDH identity in print on the bell of the concierge given that he is the first port of call for hotel guests and often the most important. The customers where brought to realize that they could make the most of the concierge. For that purpose, the bell appears in the booking applications on the facebook page.